Glenda Myles, MSc, BBA
I have an established 20-year history in marketing and communication with a focus in the areas of market research, strategy development, project management, group facilitation, and program development and execution. I’m an accomplished marketing professional with a proven ability to develop innovative ideas and programs in various industries and markets; an ability to quickly understand the current situation and find alternative solutions.
As I moved away from corporate marketing to start a new career, the last six years I have provided consulting and coaching to entrepreneurs and solo-business practitioners on how they can set up their business and develop stronger marketing practices to succeed beyond their current status.
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What I love about Marketing
I can recall back in university doing my business degree and taking all the different classes, what I loved about marketing was the integration of the left and right brain.
We did market research to get the facts, to understand the money, to know what was going on in the environment. Then we got creative and came up with ways to communicate our message in this ever-so-busy-and-scattered marketplace. It was this essential combo that kept me in the game for so long and is still what I love about it.
I have a very healthy curiousity to life and people. This curiousity is the cause for my fascination with research. A way of trying to figure out why people do what they do. Trying to understand people, to help them, to support them. It is probably why I am now a therapist! I’m still trying to figure it out.
Once we can understand what people’s needs are, what drives them to do the things they do, we can use that information to deliver messages that resonate with them. The solution to their problem if you will.
How I work
I currently take one to two marketing clients per month based on current availability. I am focused on my therapy practice and non-profit organization. I work with people with whom I resonate, where I think I can make an impact, and who appreciate my work.
I thrive with entrepreneurs who love their business/organizations and want to see it grow and flourish. I love what I do and I love working with people who love what they do! Together we can build a relationship that helps me help you.
Contact me and we can set up a time to chat about your idea, see if there is a fit, and go from there!